The other day I was driving to a shoot and listening to an old Robert McKee CD on screenwriting based on his book Story and I stumbled upon this little passage that made me stop and repeat it three times:
“Success in the Art Film genre usually results in instant, though often temporary, recognition as an artist. On the other hand, the durable Alfred Hitchcock worked soley within the Archplot and genre convention, aimed for a mass audience, and habitually found it. Yet today he stands atop the pantheon of filmmakers, worshipped worldwide as one of the century’s major artists, a film poet whose work resonate with sublime images of sexuality, religiosity, and subtleties of point of view. Hitchcock knew there is no necessary contradiction between art and popular success, not a necessary connection between art and Art Film.”
Robert McKee
Story

[...] The other day I was driving to a shoot and listening to an old Robert McKee CD on screenwriting based on his book Story and I stumbled upon this little passage that made me stop and repeat it three times: “Success in the Art Film genre usually results in instant, though often temporary, recognition as an [...] Original Source… [...]
Great quote. After making a feature, I am left thinking that people should write and make the type of movies that fill the artist with a sense of passion and enjoyment. Making movies is tough enough – but the whole process is much tougher if you don’t have passion for a project.